What’s sync licensing and why does it matter?

What “Sync” Actually Means

“Sync” stands for synchronization the right to sync your song with moving images. Every time a film, ad, or video uses music, it requires this license.

The Two Parts of a Sync License

• Composition Rights: The songwriting itself (lyrics, melody).
• Master Rights: The actual recording.

If you own both, you can negotiate directly. If not, every rightsholder must sign off and that’s where many placements fall apart.

Why It’s So Important

For filmmakers, using unlicensed music can lead to takedowns or lawsuits. For musicians, sync licensing is a reliable revenue stream that builds long-term royalties.

At Beatz Ballistic, we handle both sides:

• For artists, we clear and manage licensing paperwork.
• For filmmakers, we secure affordable, pre-cleared music from verified indie talent.

Pro Tip:

The easier your song is to clear, the more likely it gets used. Fast paperwork equals fast placement.